Sacconaghi: Apple’s Goal of Selling 10 Million iPhones This Year is Optimistic

Today we have another classic analyst report on the Apple’s iPhone. This prediction came from Bernstein Research analyst Toni Sacconaghi back in February 2008. To be fair, Toni wasn’t exactly panning the company as many analyst did back in those days.

[quote cite=“Toni Sacconaghi ” url=”http://www.marketwatch.com/story/apple-forfeits-iphone-premium-as-concerns-mount-over-device”]Apple’s goal of selling 10 million iPhones this year is optimistic, particularly if Apple insists on carrier revenue sharing without significant price cuts or new model introductions.[/quote]

Just to all of this into perspective, Apple sold 9 million iPhones in three days.

“This is our best iPhone launch yet―more than nine million new iPhones sold―a new record for first weekend sales,” said Tim Cook, Apple’s CEO. “The demand for the new iPhones has been incredible, and while we’ve sold out of our initial supply of iPhone 5s, stores continue to receive new iPhone shipments regularly. We appreciate everyone’s patience and are working hard to build enough new iPhones for everyone.”