Apple Pay Off To A Great Start With Over 150,000 Transactions At Whole Foods In 17 Days

Apple Pay is off to a great start despite Merchant Consumer Exchange (MCX) best efforts to reduce the impact of the mobile payment service.

According to a new report from Business Insider, Apple Pay may be less than a month old, but the service is already making a mark on one of the country’s biggest grocery chains. Apple Pay is responsible for around 1.6% of the transaction at US Whole Foods Market Stores in the 17 days, according to Mike Dudas.

Mike Dudas, former mobile commerce, lead at Google, PayPal, and Braintree/Venmo, got his information from Whole Foods statistics sourced from SEC filings, company statements and various news reports, the report said.


Furthermore, Whole Foods’ CIO pointed out that customers have completed over 150,000 transactions over a 17-day span. This is significant given that the service is only available on the iPhone 6 and iPhone 6 Plus.


Posted by | Posted at November 8, 2014 18:27 |
Storm is a technology enthusiast, who resides in the UK. He enjoys reading and writing about technology.

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