Legree told Reuters in an interview at the Consumer Electronics Show in Las Vegas that, “They’re all, I would call them, in three to four months as opposed to six to nine months.” when asked about the time frame in selling Apple’s iPhone.
“T-Mobile USA said late last year it would eliminate handset subsidies in 2013 to give customers more flexibility and lower service prices. It said at the same time that it will also sell the iPhone, making it the last U.S. mobile provider to do so,” Sinead Carew reports for Reuters. “The company hopes to attract customers from bigger rivals like AT&T Inc and Verizon Wireless with the combination of selling iPhones and removing subsidies, which would be a first for the U.S. wireless industry.”
“The executive said he could possibly increase T-Mobile USA’s market share by 5 percent or higher from bigger rivals who still depend on subsidizing phones to give their customers a device discount in exchange for tying them into a two-year contract,” Carew reports.